Welcome to The Askwhere every week Crypto investor interviews key voices working to make crypto mainstream. Exchange easily edited.
This week, Senior Reporter Stephen Stirling spoke to Alex Salkinov, co-founder and product manager of Rarible. Rarible is fresh out of a $ 14 million Series A fundraiser led by venture capital firms Coinfund and Venrock Capital.
“We used to be supported mostly by crypto funds,” he said of the fundraiser. “And now the NFT space is moving wider and wider. It’s finally ready to be a consumer quality experience. ”
Has the NFT room entered a development phase?
SALKINOW: I think the NFT market has unexpectedly become mainstream. I would say everyone loved it. But when a lot of consumers came, they said, OK, it probably needs to get a little better because it’s still too difficult. ‘ And that’s why everyone is currently doubling the development. During the toughest times, your phone rings 10 times a day and everyone wants to start their NFTs and make them one-time. Now we can focus and think about the developments, to develop something strategic, to redesign the architecture, to handle more load, to create functions.
Do you expect more activity in Q3 and Q4 (compared to Q2)?
SALKINOW: We will definitely see some activity in the fall after summer as summers are always quiet periods. It’s not an intense work season, I would say. So the highlight was in March, wasn’t it? Many projects began to be built at that time. It takes at least six months to build a great project. So we will see a lot of projects that will be released in the fall I think. I think the key would be (interactions) between all of these projects so that we can consume the real power of NFTs. I think we will likely see a lot of copycats … But some of the projects that have started will really turn out to be gems, like hidden gems.
The community seems to be at the core of so many successful NFT projects. How valuable do you think it is?
SALKINOV: I cannot express how important that is because that is the real core value of the blockchain. It connects people to the network. And on different levels – you connect people to the network within your website, you connect websites to the network within the blockchain, because now you can move your articles from one website to another. So it’s about communities and networks of people. The community was primarily responsible for the success of Rarible. We really don’t have any and we went on thresh, our movement has embraced variable as one of the most democratic platforms and we continue to promote the community, I think it’s really the most important thing behind variable. Be like the people in this community are so welcome and helpful to one another. It was one of the best communities I’ve ever been to.
What advice would you give to brands or companies getting into this space?
Try to add long-term value to the community. It’s probably one thing that is overlooked. When Mark Cuban joined NFT, the first drop was $ 20 apiece. And then he created a few more drops, just experimented what works and what doesn’t. And then he posted a blog post about how cool NFTs and DeFi are. He contributed to the community and the community contributed to him. That is why he is currently involved in all major NFT projects. So when brands move into the NFT space, they really need to understand who their target audience would be who would benefit from their presence in the space.
Welcome to The Askwhere every week Crypto investor interviews key voices working to make crypto mainstream. Exchange easily edited.
This week, Senior Reporter Stephen Stirling spoke to Alex Salkinov, co-founder and product manager of Rarible. Rarible is fresh out of a $ 14 million Series A fundraiser led by venture capital firms Coinfund and Venrock Capital. Subscribe to the whole article
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